Home / Insights / Games And Toys Businesses in STOKE-ON-TRENT

Games And Toys Businesses in STOKE-ON-TRENT

Explore the STOKE-ON-TRENT's Games And Toys sector. From regional hotspots to turnover breakdowns, discover key intelligence on company performance, market concentration, and growth opportunities across the UK.

2
Businesses
100%
Active
4.5 yrs
Avg company age
STOKE-ON-TRENT
Top Location · 2
Analysis

What the numbers actually tell us

0% of games and toys survive beyond 20 years – vs 12.6% cross-sector average. This is a young industry's graveyard as much as its nursery.

Market: new incorporations, six-year view

New company registrations for Games and toys, 2021-2026 (2026 shown year-to-date). The sector added more companies in 2021 than any year on record.

SOURCE: COMPANIES HOUSE INCORPORATION DATA · SIC 32409 · SYNCED DAILY

Outlook: sector signals

A composite view across six dimensions, scored 0–100.

    What the score means

    Business profile: who runs UK agencies

    Active companies by Games and toys. The sector is overwhelmingly founder-owned private companies

      Structure & age: a young sector

      Age distribution of active businesses. – are under five years old - and only – make it past twenty.

      UK CROSS-SECTOR AVERAGE AGE: 10.7 YRS · AGENCIES: 4.5 YRS

      Key companies

      Largest active Games and toys by latest reported turnover. Click through for filings, directors and group structure.

      £28.2m
      £21.4m
      £20.6m
      £19.8m

      Where they are: top locations

      Ranked by the number of active Games and toys businesses registered in each location.

      01Stoke-on-trent2100% of sector